Elesha Rae is an Award winning hair stylist, recently securing the runner up POSITION for victoria's best bridal hair stylist in the ABIA AWARDS.
ELESHA SpecialisES in freelance Wedding, event and editorial as well as an industry educator and the talent in our HOW TO video for Infinity Finishing Spray. We sat down with Elesha and had a chat about all things hair and why she loves White Sands products as much as we do!
White Sands - What drew you to the hair and beauty industry?
Elesha Rae - I am so fortunate to have grown up in the hairdressing industry. My father is an amazing hairdresser and owned several salons in the UK so I grew up watching him and his staff
completely changes people’s looks and in turn their confidence. It fascinated me it was
something I just had to be a part of.
What is your specialty in the industry? Editorial, bridal etc?
I have been hairdressing nearly 20 years now enjoying all aspects of the job. However bridal
styling, editorial and avant-garde is a passion of mine, it brings out my artistic side which I
Your a trainer at Tamaura Hair Academy, what’s the best part of teaching people your trade?
I love to teach, there is something about passing on techniques and helping build students
confidence and skills and in turn watching them succeed that is very rewarding.
What sets White Sands products apart from others?
White Sands for me is a game changer when it comes to styling. The hold, shine and heat
protection aspect is everything a hairdresser needs to confidently style any hair type. There
is no residue or tackiness left in the hair so if a client decides to change her style midway
through its no problem and easy as it brushes out with ease.
What are the benefits of using White Sands Infinity Spray?
White Sands Infinity Spray is many products in one can for me. It’s a heat protector and gives
the most amazing shine after hot tools. It’s a styling spray giving longer lasting curl memory
and hold even on fine limp hair. It’s also humidity resistant which is important for me
especially when it comes to summer brides.
In our professional tutorial, you show our viewers how to shampoo and condition the hair, why is this step so important?
Prepping the hair is so important and starts with a good shampoo and conditioner.
Removing all dirt and oil from the scalp allows the stylist to give the best results as it’s a
clean canvas to work on.
You use Undercover Spray in the tutorial, what is the benefit of this product?
Undercover Spray is an amazing pre blow wave spray. It protects from heat and helps mould
the hair when body blow waving. I also use it as a setting spray when using hot rollers.
Does it matter what type of iron is used? (curling or straightening)
There are so many hot tools on the market at the moment it can be hard to know which
ones to choose. For me having different temperature settings is really important. Not all hair
needs to be curled or straightened at 230+ degrees. I like to lower the temperature
depending on the hair type and porosity. You wouldn’t iron a silk shirt on the highest temp
and it’s the same principle with my client’s hair. Healthy hair is shiny hair and I love the EVY
Do you have a favourite style you like to create?
I don’t have a favourite style at the moment. I’m finding that my brides are so diverse and
individual nearly every style is different which is great. I am a sucker for big hair though.
Does White Sands work on all hair types?
The beauty of white sands is that it can be used on every hair type which is why I love it.
All the products complement each other and can be used together without making the hair
heavy. For fine hair I like to pair the curl up mousse with infinity for curls that last for days.
For more structured sleek up styles the firm liquid texture and smudge are my go to.
Just how easy is it for the consumer to follow our model Casey’s directions and create beautiful hair everyday?
Casey did an awesome job with the consumer video. She has no prior knowledge of
hairstyling other than what she does herself at home so her tips and tricks she shows are
honest and easy to understand even for someone that has never curled their hair before.
Ok, so I have just woken up late for work, I shampooed/conditioned and created waves yesterday, how quickly and or easily can I recreate this look today?
With Infinity re-styling, even the next day is so easy and stress free. Simply brush out the
curls if needed, re-apply a small amount of Infinity and re-curl. I actually did this myself this
morning at 5am before a wedding party, 5 minutes and out the door looking like you have
seen your stylist.
What is something our curious followers can do to take care of their hair better?
Healthy hair is shiny hair. Always protect hair from heat every time, as heat damage cannot
be reversed. Your hair is your best accessory so look after it by using good quality products
and turn down the heat on heat tools. There is nothing better than loving how your hair
looks and by using White Sands it’s so much easier to achieve salon results at home.
Check out WSA.HOW for all Elesha's tips and tricks for curls and waves using White Sands Infinity Spray